Marketing Communications
Establishing a brand starts with defining your company’s personality, values, and culture. The key to a successful marketing communications program lies in translating that essence into a portfolio of assets – from key messaging and visual elements to a complete, consistent family of marketing materials.
Website Copy and Design
Generate new leads and improve customer satisfaction with an intuitive, professional-looking website that explains your business in full detail. Bluebird can help you launch a new website, or refine your existing one, complete with search engine optimization, professional copywriting and a design that fits your business and your brand.
Collateral
Datasheets and Brochures
Get the word out about a new product or service with a clean and informative corporate brochure or datasheet. A well-designed piece of collateral should highlight the features and benefits of your offering and can be used as a leave-behind for tradeshows, sales meetings, and much more.
Presentations
Take your business meetings to the next level with a professional presentation. We'll help you make an impact by coordinating design and content for a presentation template to impress your clients, prospects and partners.
Case Studies
Case studies can be the most effective tool in your marketing arsenal. Advance prospects through the sales cycle with satisfied customer testimonials and success stories. From customer selection to interviews to copywriting, we'll help create a case study program highlighting the results a prospect can expect to achieve thanks to your product or service.
Offer Creation
Whitepapers and Best Practices Guides
Establishing your organization as a thought-leader in your industry is critical to attracting and converting sales opportunities. And a library of educational content featuring industry trends and best practices is a key component in that effort. Bluebird Marketing will leverage experts from within your community — employees, partners, customers, analysts - to create compelling whitepapers, solutions briefs, and best practices guides to attract new prospects, nurture leads in the funnel, and retain existing customers.